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	<title>M Realty &#187; Case Studies</title>
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	<description>Just another M Realty Blogs weblog</description>
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		<title>Creating Content from Your Real Estate Activities</title>
		<link>http://mportlandhomes.com/case-studies/creating-content-from-your-real-estate-activities/</link>
		<comments>http://mportlandhomes.com/case-studies/creating-content-from-your-real-estate-activities/#comments</comments>
		<pubDate>Fri, 30 Jul 2010 20:35:52 +0000</pubDate>
		<dc:creator>Jeff</dc:creator>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Our Philosophy]]></category>

		<guid isPermaLink="false">http://mportlandhomes.com/?p=480</guid>
		<description><![CDATA[I&#8217;ve written before about Activity Based Marketing, but I&#8217;ve never really given a good example of what Activity Based Marketing actually is, and how you would go about the process.  Well, that&#8217;s about to change. Yesterday in one of the classes we usually hold on Thursday&#8217;s at M Realty, we had a group of agents [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve written before about <a title="Marketing content created by your daily activities" href="http://mportlandhomes.com/what-we-offer/activity-based-marketing-at-m-realty/" target="_blank">Activity Based Marketing</a>, but I&#8217;ve never really given a good example of what Activity Based Marketing actually is, and how you would go about the process.  Well, that&#8217;s about to change.</p>
<p>Yesterday in one of the classes we usually hold on Thursday&#8217;s at M Realty, we had a group of agents that were interested in learning a little more about how to create content from your daily activity.  Garron explains:</p>
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<p>Garron&#8217;s point is that these are the activities that you should already be out doing, as a Real Estate agent.  Then you can leverage those activities to create interesting content that you can show the world, reiterating what you actually do for a living, which is sell Real Estate.</p>
<p>In the end, you become a better agent, plus you have the ability to <em>show</em> this to the world vs. the old way of just <em>telling</em> everyone that you&#8217;re a great agent.</p>
<p>What kind of content are your activities creating?</p>
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